The Details

Innovation + Leadership @ The Music Hall Loft

Digital Portsmouth: The Art of Social Media

Digital Portsmouth: The Art of Social Media

photo credit: bigmarketing.co.uk
Join us for a great evening of lightning talks – three, 15 minute presentations – as we hear from local and regional developers about the Art of Social Media. Guest curated by Joshua Cyr, Director – Education and Acceleration at Alpha Loft.

Here’s the breakdown of what to expect:
Plan to arrive sometime between 5 & 5:30. Part of the beauty of this event is the networking opportunity.
5:00pm doors and bar open at the Loft
6:15ish presentations begin
7:15ish Q&A starts
8:00pm everything is all wrapped up.

If for any reason you find that you cannot attend (even if it is the very last second), please do let us know. This event typically sells out and has a waiting list, so we’d love to fill the seat with someone who would like it.

OUR PRESENTERS

MELANIE BURGER
Social Media Community Builder, Stonyfield
@MelsieBurger

Melanie Burger has been a social media professional for as long as that’s been a thing, currently working as the Social Media Community Builder at Stonyfield. In her current role she creates social media strategies, plans social campaigns, builds loyalty through social communities and influencer engagement, creates content, and spends a lot of time looking at cat videos (you know, to keep up with the trends…).

JASON BOUCHER
Social Media | Digital Content Strategist, University of New Hampshire
@PortsmouthJay
“Using Social Media Effectively in Higher Education”

Jason Boucher is the social media manager and a digital content strategist at the University of New Hampshire. He’s responsible for developing and leading the social media strategy, which allows him to enhance and expand the University’s digital presence, increase brand awareness, promote the University’s mission, and build relationships with stakeholders.

Outside of UNH, he’s involved with the New Hampshire Seacoast art & music community. He has over ten years experience working with nonprofit radio and is a member of The Music Hall, 3S Artspace, Prescott Park Arts Festival, Alpha Loft, and regular attendee of Digital Portsmouth. He has an Advanced Social Media Strategy Certificate from Newhouse School of Communication at Syracuse University and a Masters in Education (M.Ed.) from UNH expected Spring 2017. He also blogs for Huffington Post and edSocialMedia and deejays weekly at WSCA 106.1 FM.

JACK CALLAHAN
Manager, Marketing and Partnerships, Passion Passport
@J_L_Callahan
“Building Real Community on Social Media”

Based in Kittery, Jack Callahan is a digital marketer and audience builder. He’s told stories on social media for organizations such as Amtrak, Airbnb, Hostelworld, and Cathay Pacific. With a focus on community involvement, he specializes in campaigns and experiences that allow people to meaningfully engage with brands big and small.

GUEST MODERATOR

CRYSTAL PARADIS
Content Strategy/Copywriter, Vital Design
@laughtercrystal

Crystal is a writer with a strong focus on content strategy and inbound marketing methodology. As the Voice of Vital, she manages Vital communications and sets the tone for Vital’s blog and social media presence. Crystal also advises clients on website content strategy,call-to-action and conversion strategy, blogging best practices and brand voice. Crystal was born in Portsmouth, and is a self-proclaimed Portsmouth Enthusiast. She is the organizer of TEDxPiscataquaRiver and volunteers with community organizations such as 7 Stages Shakespeare Company and ArtSpeak. She loves reading, writing, Portsmouth history and riding her motorcycle, Susan. Crystal was named as one of 10 to Watch in 2015 by Catapult and SeacoastOnline, and is committed to sharing #PortsmouthLOVE.

ABOUT DIGITAL PORTSMOUTH

The Music Hall and Alpha Loft bring current topics of new media, emerging technologies, and the creative culture out for a night of networking and micro-talks that are sure to engage, entertain and spark discussion.

ABOUT ALPHA LOFT

Alpha Loft, a NH based non-profit, incubates and accelerates startup and early-stage companies in NH, creating an entrepreneurial culture of growing companies. With multiple coworking locations Alpha Loft provides high value programming, events, advice, and mentoring, improving entrepreneurs prospects for successfully launching and scaling innovation-based businesses.

Community Partner

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